About RLSS UK Shop
RLSS UK Shop – formally known as RLSS Direct is the trading subsidiary of the Royal Life Saving Society UK (RLSS UK). Every time you make a purchase from the shop 100% of the profit goes into supporting the charity’s vision - Nations without drowning where everyone can safely enjoy being in, on or near water.
Shopping with RLSS UK means you can be assured of a number of benefits:
- All of our lifesaving and lifeguarding products, equipment and resources, have been carefully selected and vetted by industry experts, for their safety and durability
- We offer some of the best value prices on AED, CPR and first aid products
- Peace of mind that your customers, team members, guests and the wider general public, are in safe hands
- Making a direct, positive impact on water safety education and drowning prevention work
- The RLSS UK brand gives reassurance to millions of customers who access leisure facilities every year
About the Royal Life Saving Society UK (RLSS UK)
To enhance communities, so everyone can enjoy being in, on or near water safely – because every life is worth saving.
Nations without drowning where everyone can safely enjoy being in, on or near water.
To be the leader in lifesaving and lifeguarding in the UK and Ireland; sharing our expertise and knowledge with as many people as possible, giving everyone the potential to save lives and safely enjoy water.
The Royal Life Saving Society (RLSS UK) is a registered charity in England, Wales (1046060) and Scotland (SCO37912).
Trading name Lifesavers Direct, Company Name RLSS UK Enterprises Ltd, Company No. 02559199.
Trading subsidiary of The Royal Life Saving Society UK (RLSS UK): all profits from RLSS UK Shop are covenanted back to the parent charity RLSS UK, to support and further RLSS UK's charitable aims.
RLSS UK us the charity that enhances communities, so everyone can enjoy being in, on and around water, safely; because every life is worth saving. Our work is vital in every city, town, community and household.